LIVE WORKSHOP JULY 14 | 2:00 - 3:00 PM ET | ONLINE
Elevate Your Practice:
Marketing That Works
Practical marketing strategies for health and wellness practitioners built around the tools you already use.
This summer, we're running a three-part workshop series to help you stabilize, grow, and elevate your practice with Practice Better. We're kicking things off July 14th with a session on the two marketing channels that matter most — and why a strong social presence and website are essential to growing your practice.
Why You Should Attend
Your future clients are online right now. Here’s how to make sure they find you.
Join the Practice Better Team to:
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Discover why your website is often the first impression a potential client has of your practice
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Get practical social media tips you can start using right away
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Learn what your website needs to turn visitors into booked clients
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Understand how to show up online without it taking over your week
💡 Whether you’re just getting started with marketing or looking to level up what you already have, this session meets you where you are.
Event agenda
| Time |
Session |
| 12:00 - 12:30 PM ET |
The Future of Holistic Health: No More Trade-Offs Nathalie Garcia, CEO & Co-founder, Practice Better |
| 12:30 - 1:15 PM ET |
Whole-Person Care in Action: Treating Beyond the Symptoms Kyle Braatz, Co-founder and Chief Executive Officer of Fullscript, and Dr. Jeff Gladd, MD, Chief Medical Officer of Fullscript |
| 1:15 - 1:45 PM ET |
Holistic Practice Foundations: Structuring, Pricing, and Positioning Your Services for Clinical and Business Success by Rachel Feldman |
| 1:15 - 1:45 PM ET |
Chronic Pain Management: Holistic Interventions for Long-Term Relief (Breakout Session) |
| 1:45 - 2:00 PM ET | Break |
| 2:00 - 2:30 PM ET | Rhythm of Wellness: How Your Body's Clock Controls More Than Just Sleep Dr. Scott Beyer, Chiropractic Neurologist |
| 2:30 - 3:00 PM ET | Integrating Supplementation into Holistic Health Practices: Best Practices Brian Blackburn, Jr, Chief Strategy Officer at XYMOGEN, Director of WholeScripts |
| 3:00 - 3:45 PM ET |
Scaling Without Sacrificing: How to Grow Your Practice & Keep It Personal Karen Ward, Business Coach & Registered Nutritional Therapist |
| 3:00 - 3:45 PM ET | Panel - How to Earn Through Referrals and Partnerships Moderated by Natalie Mullin with panelists Trista Chan, Meg Bowman, and Sarah Hall |
| 3:45 - 4:00 PM ET | Break |
| 4:00 - 4:30 PM ET | Self-Care as Your Practice Superpower: The Untapped Strategy for Alignment & Growth by Jennifer Wheeler, Functional Medicine Practitioner & Business Mentor |
| 4:00 - 4:30 PM ET | Panel - Community-Driven Success: The Power of Connection in Holistic Health Moderated by Jen DeJong |
| 4:30 - 5:00 PM ET | Closing Session - The Holistic Health Movement: What’s Next? Abigail Keeso, Chief Growth Officer, Practice Better |
Event agenda
| Time |
Session |
| 1:00 - 1:15 PM ET | Kickoff & Opening Insights |
| 1:15 - 1:45 PM ET | The Practitioner Playbook: Creating Impactful Programs Dr. Jaban Moore |
| 1:45 - 2:15 PM ET | Pricing Your Program Evita Basilio |
| 2:15 - 2:45 PM ET | Setting Up Your Program in Practice Better Jen DeJong |
| 2:45 - 3:00 PM ET | Break (Chance to win door prizes) |
| 3:00 - 3:45 PM ET | Developing a Marketing Plan & Preparing for Program Launch Kelsey Reidl |
| 3:45 - 4:30 PM ET | I've Taught 100's of Patient Programs - Here's What I've Learned! Dr. Brandy Zachary, DC, IFMCP (“Dr. Z”) |
| 4:30 - 4:35 PM ET | Networking & Booth Visits |

Brian Blackburn, Jr
Chief Strategy Officer at XYMOGEN, Director of WholeScripts,
Integrating Supplementation into Holistic Health Practices: Best Practice!
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Jake has spent nearly 3 years at Practice Better helping health and wellness practitioners grow their practices through smart, intentional marketing. As Practice Better’s SEO and Organic Growth Manager, Jake specializes in SEO, Website, and content that converts, and he knows what it takes to build an online presence that actually works for your practice.

Emma has been with Practice Better for over 4 years and knows the platform inside and out. As Content Marketing Manager, she leads the social media presence that thousands of practitioners see every day — and she brings that same creative, practitioner-first lens to everything she does. If you’ve ever wondered how to show up consistently and authentically on social media, Emma is the person to learn from.
Frequently Asked Questions
Will the sessions be recorded?
Yes! All sessions will be recorded, and a full replay will be sent out to all registered attendees after the event. You won’t miss a thing — even if you can’t attend live.
Who is this event for?
This workshop is designed for health and wellness practitioners who want to grow their practice online.
Where can I sign up for the other days?
You can sign up for all events on our events page here: https://practicebetter.io/events